In recent years, Indonesia's digital financial services have experienced a boom as COVID-19 became the unexpected catalyst that accelerates digital transformation and technology adoption. The immense adoption of digital financial services is driven by several key factors, including growth in mobile internet penetration, the rise of digital merchants, and accelerating consumers' adoption.
Market for SaaS products is anticipated to growth by 21.2% between 2018 and 2023, reaching as much as US$117 billion in value by the end of 2022.
11 SaaS Startups That Are Helping SMEs and Enterprises Become More Productive and Efficient, Backed by East Ventures
SaaS is a software distribution model in which a third-party provider hosts applications and makes them available to customers over the internet.
East Ventures, sebagai salah satu perusahaan modal ventura (VC) terdepan di Asia Tenggara, telah berinvestasi pada beberapa startup SaaS sejak tahun 2013.
Mekari bergerak di bidang software-as-a-service (SaaS) untuk pengelolaan SDM dan finansial. Setahun terakhir ini, mereka terus melakukan konsolidasi.
East Ventures telah berinvestasi di sektor keuangan atau financial technology sejak tahun 2014, dan telah exit dari tiga startup pada tahun 2018.
East Ventures have invested in financial technology or fintech sector since 2014, and have exited three companies by 2018.