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Insights

Indonesia’s Media Startup Scene: What You Need to Know

The way people enjoy content has changed drastically—in the past, we were dependent on television, radio, magazines, or newspapers for news and information. Today, internet-connected devices such as smartphones and tablets allow us access to content anytime, anywhere, without the constraints of broadcasting schedules or…
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Indonesia’s Advertising Tech (AdTech) Scene: What You Need to Know

Advertising is essentially communication. It’s the key medium for companies to promote their products, services, and ideas, as well as an alternative channel for these brands to interact and engage with their consumers. In the past, companies were limited by their choice of medium to…
Indonesia Startup Entrepreneur Guide
Insights

An Entrepreneur’s Guide to Indonesia’s Startup Scene

For most, Indonesia does not immediately spring to mind as a hub for startup innovation, not least because nearby Singapore has been traditionally known as the “Silicon Valley of Southeast Asia”. However, Indonesia is fast emerging as a diverse economy that’s causing excitement for investors:…
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Indonesia’s Education Tech (EdTech) Scene: What You Need to Know

Education is key to gain knowledge and skills—essential tools for one to be successful in life. In many countries, however, education systems have not kept up with the times, with both processes and syllabi remaining woefully outdated. That said, a new era of Education Technology…
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Insights

Startup Periklanan (Ad Tech) di Indonesia: Semua Hal yang Perlu Kamu Tahu

Pada dasarnya, periklanan adalah bagian dari komunikasi. Sebuah iklan merupakan media penting yang bisa digunakan oleh para perusahaan untuk mempromosikan produk, layanan, dan ide mereka. Selain itu, sebuah iklan juga merupakan kanal alternatif untuk berinteraksi dan terhubung dengan konsumen mereka. Di masa lalu, pilihan media…