Travel has been one of the main sectors that was hit hard by the Covid-19 pandemic. Airlines, hotels, tourist centers and travel agents experiencing a sharp decline in business. Traveloka, a startup focusing on ticket booking services, was affected severely but managed to rebound and become a far more efficient company. “Traveloka is strategically adapting itself to the market conditions and changes in user behavior,” said Albert Zhang, Traveloka’s co-founder. Albert explained the various breakthroughs Traveloka went throughto help his company rise from the crisis.