ntegrating Environmental, Social, and Governance (ESG) principles into business practices is crucial. However, the "G" or Governance aspect, often overlooked, is equally vital. To understand why good governance is essential, startups and companies must first prioritize it. Aghnia Dima, an ESG Specialist at East Ventures, shared her insights as an investor with Jessica Novia, Chief of Impact from CarbonEthics, in a discussion moderated by Atika Benedikta, Investment Director at ANGIN, at the Ninja Demo Day, part of Ninja Accelerator Program 2023.