Bridging the gap to drive growth through digital distribution

First is the infrastructure issue. Although infrastructure is now progressing in a positive trajectory, some blind spots remain unaddressed. The second issue is productive utilization of technology. Social media usage is already quite good, but the conversion level from usage into economic transactions is not yet sufficient.

Digital infrastructure and consumer education remain as main issues

Digital infrastructure and physical infrastructure were really lacking when we first began. It is changing but it remains as the main issue. There is still a long way for us to achieve global standards. Over the last couple of years, Indonesia has catapulted past other parts of the region. As the infrastructure improves, you can see the proliferation and the number of start-ups booming and growing quickly, which could not have been done with the infrastructure that existed a few years ago.

Adaptation strategies of fishery business to thrive amid the pandemic

Adaptation strategies of fishery business to thrive amid the pandemic From the perspective of Utari Octavianty, Chief Sustainability Officer (CSO) of Aruna While many sectors were hit hard during the pandemic, fishery showed a positive trend. What sort of transformations occurred in Aruna? When the pandemic hit, we first sorted out the logistical issues since 80% of Aruna business revolves around exporting commodities. We used to face grave difficulties in overseas shipping that led us to launch our products in the domestic market in March. Necessary adjustments were conducted to suit the market during the pandemic. [...]